
Royal Commission for AIUIa · 2023
AlUla Racing
Introducing the AlUla Car Racing Experience, a unique collaboration between The Devhouse Agency and the Royal Commission for AlUla, brought to life on the Roblox platform. This immersive adventure combines high-speed car gameplay designed to showcase iconic Saudi Arabian landmarks.
01 Outcome
Optimizing a high-speed Roblox racing experience
Time Trial System
Developed a car-based obby and time trial system using custom- tuned vehicle physics
Optimized Assets
Imported and optimized real-world 3D assets like Elephant Rock and Madain Saleh for Roblox compatibility
Mesh & Terrain Optimization
Balanced artistic fidelity with Roblox’s performance constraints through mesh optimization and terrain customization
Partner perspective
What our partners say
I was introduced to Jim Welch two years ago. Right away, I knew he was the type of entrepreneur that I wanted to support. He cares deeply about the health of his team and about the quality of work that he delivers to his clients. The guy has absolutely no quit in him, and he has continued that elevated effort over the past two years to ensure long-term success of Devhouse and its clients.
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